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EPISODE 52:The Future of Influencer Marketing: My Top Picks for Profitable Strategies, Platforms, and Deal Structures

https://www.youtube.com/watch?v=eHuw1zJ4Udgu0026feature=youtu.be

Influencer marketing continues to grow, but with so many platforms, how do you know which one to invest in for maximum ROI? 

In this episode, I share my top three favorite influencer categories and reveal which one I believe will stand the test of time.

Stay tuned until the end, where I share insider tips on finding the best influencers in that category and how to negotiate the most favorable terms and pricing.

In this episode, we cover:

01:05Three main influencer categories: pricing and risk assessment 06:50Pros and cons of YouTube influencers 07:45Pros and cons of social media influencers 08:52Pros and cons of podcast advertising 09:48The “Diversify, Multiply, and Amplify” strategy 11:50Why YouTube is the wave of the future 13:12How to identify and invest in micro-creators before they blow up 14:02Using tools like Socialblade.com for influencer research 15:58Negotiating rates based on influencer growth and performance


Connect with Joey!

Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer 

Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://partnerupprofits.com/toolbox/

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